NIKE WOMAN JUST DO IT

Client: Nike Japan

Agency: Wieden+Kennedy Tokyo

Designer: Grant Higa

Art Director: Eriko Wakabayashi

Copywriter: Jo Uzawa

Tagline lock-up design for Nike Japan's Woman Just Do it Campaign. The tagline なりふりなんて (narifurinante) roughly translates to "Who cares what other people think."


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